Will it be the new "Craig's List" of $$ Transactions for 2012? Dwolla [Video]
The cost of the transaction was .25. That's 25 CENTS. Really.
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I've made my first transaction to pay for some website work via Dwolla. For my web-master friend, between our two bank accounts, the cost of the transaction was .25. That's 25 CENTS. Really. That was all. No %-age fee, no credit cards.
It took a week or so to set up, but now the bank set-up is fully verified, similar to how PayPal does it. Now I'm ready to request or send funds with anyone with a Dwolla connection through their bank.
On the merchant end of things, if this catches on, it could be huge. If Google somehow gets connected to Dwolla at some point, it WILL be huge. It might also help Google with it's new YouTube merchandising business. It certainly fits with the "don't be evil" ethic suggested by the giant.
A typical reason it might not work would be the usual: leadership failure. With cautionary tales like RIMM (the Blackberry manufacturer) and Rubbermaid, leadership #fails can stall even the most innovative companies.
Here's hoping that Dwolla takes off to be a blazing 2012 success, if for nothing else than how, like the #OWS / 99% protests, it helps most of us, not just a select few who profit, perhaps a bit too much, from the many.
Where I'm at these days, including my curation newsletters:
- Leadership: www.Reveln.com
- LinkedIn: Deborah Nystrom
Curating:
- Change Leadership
- Cautionary Change Leader Tales: Seven Habits of Spectacularly Unsuccessful Executives (Forbes via ScoopIt) and the